New EU-level rules on sustainability and environmental communications are entering into force. The Empowering Consumers for the Green Transition (EMPCO) Directive significantly tightens requirements for environmental and sustainability communications across the EU. 

At the same time, the Packaging and Packaging Waste Regulation (PPWR) adds new compliance layers that apply in addition to the new greenwashing rules.  

This webinar explains what the new rules mean in practice, reviews the status of national legislations, and provides practical insights on how companies should prepare today.  

For whom? 

This webinar is especially for professionals involved in legal, compliance, marketing, communications, sustainability, product, or brand work. 

 Why attend? 
 
You will leave the webinar with: 

• A clear understanding of EMPCO requirements and their impact on environmental and sustainability communications  

• Guidance on how to review and assess existing sustainability claims, including implications for trademarks due to the increased scrutiny of how brand names and symbols can be used. 

• Insight into how EMPCO and PPWR interact in practice.  

• Practical takeaways to future-proof sustainability communications and manage reputational risks related to greenwashing. 

The webinar speakers are Netta Skön from Fondia Finland, and Camilla Nikkilä Sjöstrand and Hanna Kaspers from Fondia Sweden. 

The webinar is free of charge.